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Key Features
The Roland TR-727 Drum Machine Plugin is the most accurate recreation of one of Rolands most underappreciated drum machines, as a plug-in for your DAW. Perhaps not as well known as other offerings within Roland's Drum Machine catalogue, the TR-727 brings you something unique to your productions. The ideal solution for a wide range genres that span anything from afrobeat, reggaeton, tribal, Latin and even more exotic contemporary styles as well as traditional acid house and pop. Now, through the proprietary analog circuit behaviour (ACB) modelling technology, the TR-727 Drum Machine Plugin lets you craft professional tones at home, capturing every nuance, detail and quirk from the original unit including the pitch and tonal changes caused by clocking variations in the hardware.
The ultimate solution for the modern producer, the TR-727 Drum Machine Plugin boasts a huge range of expanded features that give you more functionality than was ever possible with the original hardware. Expanded tonal shaping options come in the form of control over the tuning, decay and PCM clock adjustments, conveniently the same quirks that made the original unit unique, as well as internal parameter adjustments made under-the-hood including internal overdrive for a crunchy and distorted sound.
For modern live performers, the TR-727 provides you with one of the most sophisticated sequencers to date, offering individual sequencer lanes with mute, solo and shuffle per instrument. For a more expressive performance, the TR-727 Drum Machine Plugin sequencer offers per-step hit velocity as well as per-hit accents. Original hardware units are very rarely available and may be very costly, where the Roland TR-727 Drum Machine Plugin packs all the punch and character with seamless hardware control, making it the obvious choice for the modern electronic music producer.
Product Ref: 191350
Prior to the release of the TR-727, Roland released an analog-digital hybrid machine called the TR-909. This made use of memory chips and digital to analog converters to create the staple sounds from that unit, however, the TR-909 had limited sound-shaping options and was out of most musicians price bracket at the time. This then called for a transition to complete digital technology and resulted in the creation of the TR-727. Combining a sample-based memory with a highly user-friendly interface with more tone shaping options than ever before in a hands-on unit, the TR-727 became the industry standard.
Due to the technology of the day, the original hardware utilised a 25kHz, 8-Bit (6-bit for some tones) sample playback system. Because of the poor sampling rate and conversion rate, the TR-727 experienced quantization noise during the decay of the sample. To combat this, non-decaying PCM waveforms were used with decay introduced in the analog section of the circuit. Because of the primitive nature of the technology used, the TR-707 would deviate from the clocking mechanism causing pitch variances on certain tones that were played back. Using the proprietary ACB circuit-level modelling, the TR-727 Drum Machine Plugin accurately presents all of these quirks that made the original hardware such a sought-after unit.
As the original TR-727 hardware was sampled based, it would be impossible to perfectly capture their unique sound and response using the same basic samples in the same playback system. To fully encapsulate the sound and character, the TR-707 Drum Machine Plugin uses the original PCM wave data in combination with the proprietary Analog Circuit Behaviour (ACB) modelling technology to capture every nuance and detail of the PCM output stage including all of the instabilities and uniqueness that give the TR-727 its signature sound. Going even further beyond what was possible on the original hardware, the Roland TR-727 Drum Machine Plugin employs dials for tuning, decay and PCM clock adjustments.
Expertly designed, the Roland TR-727 Drum Machine Plugin feels just like the real thing, with the indistinguishable sound, immaculate dials and knobs that respond the same as the hardware counterpart, you're going to find yourself using this for any project that requires a vintage drum machine flavour. Not only does it sound great, but it looks the part as well, with the GUI coming in two forms as a new or vintage skin to fit your aesthetic and style.
Although the TR-727 Drum Machine Plugin delivers an accurate response to the original hardware, it goes far beyond what's capable on vintage outboard equipment. With powerful sequencing, flexible tonal shaping and drag and drop audio/MIDI to your DAW for seamless multi-out setups, the TR-727 Drum Machine Plugin is the ideal solution for contemporary musicians and music producers, especially live performers looking for an authentic vintage sound with the reliability of modern plugins.
To meet the demands of modern producers and mixing engineers, the TR-727 Drum Machine Plugin features under the hood parameters that enable you to sculpt and shape the sound exactly how you want for your productions. You can adjust the attack of the bass drum or the snap of a snare to get the right amount of punch and sustain from your drums with an ultra-smooth tuning and decay. Why not experiment with overdriving the internal circuit for a crunchy and distorted sound that will fit perfectly for modern dance floor music!
Presenting one of the most advanced sequencers found within a drum machine plugin, the TR-727 Drum Machine Plugin's sequencer lets you dial in the perfect blend of rhythm and groove with as much nuance and detail as you need. Individual sequencer lanes with mute, solo and shuffle per-instrument let you quickly audition tones within your sequencer lane to get the blend just right as well as per-step accents and per-step hit velocity for an expressive performance. Change up your standard sequencing and add in some dynamism and movement in your tones with sub-steps and flams, it's never been this easy to create complex and evolving sequences that will get your music heard in a crowd.